Val R. Smith, Ph.D. (Purdue University, 1976, Organizational Communication) has worked with Wayne Johnson for over 18 years and heads up our qualitative and quantitative research division.
Dr. Smith recently completed two terms as Chair of the Communications Department at Sacramento State University. Dr. Smith is a recognized expert in measuring public opinion. At CSUS, he teaches upper-division and graduate research and data analysis courses. Dr. Smith has conducted hundreds of qualitative and quantitative opinion research projects for clients ranging from issues to corporate surveys to campaigns.
For the past two decades, Dr. Smith’s research efforts have been directed toward applied research. While affiliated with SmithJohnson Research, CCG, and Meta Information Services, Dr. Smith has directed over 300 opinion research projects in the areas of public affairs, campaigns, and corporate market research. Other polling projects have included numerous statewide initiatives and a Presidential race in Argentina.